The singer hopes obesity awareness will change the way Americans look at a disorder that rolls along under the radar.
Country music legend Cooter Pickens announced today through a spokesperson that he is planning a series of benefit concerts called Roll-Aids to raise awareness of obesity.
“The name of the concerts and the objective of obesity awareness reflect the status of Cooter Pickens as one of the most original creative geniuses of our time,” the spokesperson said. “He is now a man on a mission to make the nation aware of obesity and provide funding to address it.”
About 74 percent of American adults are overweight, and about 43 percent are obese, according to the Centers for Disease Control, and the spokesperson said Pickens, 74, will tour with fellow Nashville luminary Desiree Morningwood, 43, and that they will launch the tour by releasing a new single titled Since I Fell on You.
“Obesity and basic corpulence are silent killers, invisible killers, because persons afflicted with them blend in with everyone else,” the spokesperson said. “Through obesity awareness, Cooter wants to let people know, ‘Hey, y’all, there’s a lot of mondo gobby-fat people in this country.”
Materials distributed to the media said the full tour schedule is a work in progress but that Pickens hopes to concentrate on venues in towns whose names refer to fatness in some way.
“We have already held cordial discussions with Punta Gorda, Florida, and Gordo, Alabama,” the spokesperson said. “Grosse Pointe, Michigan, and Fat Back, Arkansas, also look promising.”
A person familiar with the situation said the tour will boycott the Pennsylvania towns of Intercourse and Climax “as a warning about the consequences of accepting your curves until no one else does.”
The spokesperson said Pickens expects backing from his usual corporate sponsors, which include Outback Steak House, Waffle House, Krispy-Kreme Doughnuts, and Coca-Cola, with concessions being coordinated by Pickens’ own hamburger chain, Cooter’s Half-Pound Heaven.
Tour officials said all food and beverage proceeds will be devoted to the establishment of a new weight-loss camp for youth on land donated from Pickens’ cattle ranch in Mammoth Butte, Idaho.
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